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Advisory Board



Senior Executives, Directors and Managers with Responsibility for:

  • Member Engagement
  • Member Experience
  • Marketing
  • Member Retention & Loyalty
  • Member/Customer Service
  • Product and Member Engagement
  • Consumer Markets
  • Retail Markets
  • Retail Innovations
  • Market Segmentation
  • Operations
  • Member Operations
  • Member Service Operations
  • Consumer Member Service
  • Member Outreach
  • Call Center
  • Utilization
  • Provider Services
  • Business Strategy
  • Product Development
  • Business Development

Also of interest to Marketing, Business Development, and Solution Providers

Rave Reviews From the October 2014
Member Engagement Event!

Member Engagement Make it Your Strategy for Competitive Advantage

Forward-thinking health plans have recognized Member Engagement as a powerful, on-going competency that serves to strengthen plan performance, enhance member experience and bolster retention while driving outcomes excellence through effective member communications.

We are in the midst of a membership growth wave. Plans should not only be thinking about driving incremental sales, but should be highly focused on world-class member engagement. How do you keep members from opting out of your health plan? How do you build loyalty that lasts a lifetime? Stopping leakage is now every bit as important as winning the customer.

This leading-edge event showcases proven solutions on how to build and enrich member touch points across the full spectrum of a health plan's operations from enrollment to utilization to financial transactions. Our speakers, comprising the nation's top member engagement executives, will share key strategies and tools you can apply to your plan's operations at all levels.

Beyond Theory - Benefit From 12+ Real-world, Actionable Sessions From Health Plans AND Non-traditional Players!

  1. Healthcare Starts With a Culture That Embraces the Consumer
  2. Case Study: A New Approach to Patient Engagement Resulting in Better Health and Lower Costs
  3. Member Loyalty Case Study: How UHC Health Plan is Transitioning Member Experiences into a Powerful Retention Continuum
  4. Habits at Work: What it Really Takes to Create (Healthy) Habits and What That’s Worth to Employers
  5. Operationalizing the Exchange Relationship to Increase Member Loyalty
  6. Case Study: How Feedback From Member Advisors Boosts Quality and Safety
  7. Personalization – Meeting Consumerism With a Paradigm that Resonates
  8. Case Study: Value-based Contracting – the Next Evolution in Patient Experience
  9. Case Study: EOCs – Linking Financial Package to Outcomes and Wellness
  10. Benefiting from the Retail Experience: Incorporating Successful Engagement Techniques Into Your Operations
  11. Big Data and Machine Learning for Healthcare — How Plans Can Use Data to Engage Members
  12. Using Social Media to Creativity Engage With Members

Personalizing Your Operations Developing a "Retail" Mindset

This is the only event to explore the fundamental mental shift required for health plans, providers, and employers to be 'more retail' from an OPERATIONS perspective. What are the requirements of a true personal consumer experience, what do we need to know about our members to do this, what really drives personal health behavior, are the core questions we need to ask? How do you attain quantifiable data that helps us understand member needs so we may actually improve their health as well as their health care experience?

Personalization means more than the standard "right place, right time" philosophy that focuses on sending messages to people based upon their condition at an appropriate time and through a preferred medium. Our model shifts the focus onto the individual before considering the risk or disease. It's about the paradox of changing whole populations of people one person at a time. This is the brave new world. Are you ready?


Keep me inform


Innovative Member Engagement Best Practices for Health Plans

Innovative Member Engagement Best Practices for Health Plans

Innovative Member Engagement Best Practices for Health Plans


Innovative Member Engagement Best Practices for Health Plans